We were delighted to present at Marketing Week Live's Insight Show 2017 last week – the annual must-attend event covering the full spectrum of insight, research and data analysis.
If you were not able to join our planning director, Danny Crowe, present 'Marketing in the Moment – recognising behaviour changes through life events', you can now download your copy of the presentation slides.
What you'll gain:
✓ Understand the significance of a life event strategy as a route to building predictive marketing algorithm
✓ Discover the impact and trajectory of consumer spending patterns – and the huge rises in ROI to be gained across different sectors from these audiences
✓ Learn how life event data can drive insight to inform your content for highly relevant and responsive communications