In this our last post of the year, we take a look back at some of our 2019 content highlights from the last twelve months; a mix of thought pieces, special features and report publications.
Merry Christmas and a Happy New Year from all at TwentyCi.
1. Kick start a CRM programme with three simple steps
At the start of the year, with January "new year's resolutions" still in mind, our Commercial Director, Nick McConnell, examined three simple ways any business can kick start a CRM programme.
2. The Sunday Times Best Places to Live 2019 featuring TwentyCi data
April saw the launch of the definitive UK homebuyers' supplement that is The Sunday Times 'Best Places to Live 2019'.
In collaboration with Habito, we joined forces to contribute our data to this work for the first time.
3. GDPR - One year on
With 25th May 2019 marking one year since we saw GDPR (the General Data Protection Regulation) come into force in the EU, we reflected on the impact this law has had over the last twelve months.
A comprehensive update of learnings to date and what is set to come in the world of GDPR.
4. Using homemover data to improve marketing ROI
In the autumn, we partnered with Merkle, to provide data and insight for their latest paper: Using homemover data to improve marketing ROI.
The report sets out to help organisations invest in proactive data-led targeted marketing.
5. TwentyCi Property & Homemover Report: Q3 2019
In October we released our Property & Homemover Report, the latest in the quarterly series.
Also released this year were our PHMR sector supplements: Retail Intelligence and Energy Engagement to answer category specific marketing challenges.
6. Time for a KPI reality check?
Finally, as the end of the year approached, our CCO shared his reflections on KPI setting.
How will you ensure the best measure of return for your marketing activity in 2020? And will you have the confidence to try a new marketing approach for better efficiency and results?
For more information, please contact our team via the details below.
TwentyCi | enquiries@twentyci.co.uk | 01908 829300