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TwentyCi Blog

Mind the Gap blog

Just launched! Mind the Gap: A free homemover revenue gap analysis

TwentyCi is excited to announce that we have recently launched our new Mind the Gap campaign: a free homemover revenue gap analysis for businesses to identify whether their marketing is maximising the potential that the massive uplift in homemovers is delivering.

December 16, 2020

Top tips for engaging homemovers

Homemovers spend £12 billion with retailers each year in the UK. From furniture and appliances, to energy suppliers, and even car sales, homemovers represent a significant and lucrative audience...

December 16, 2020

Who are the most valuable consumers in the UK?

Representing a huge £12 billion to retailers every year in the UK, the answer is homemovers.

December 16, 2020

GDPR - One year on

It's been a year since 25th May 2018 when we saw GDPR (the General Data Protection Regulation) come into force in the EU. In this post we take a look back and reflect on the impact of this law...

December 16, 2020

TwentyCi Property & Homemover Report: Q1 2019

Today we have published our Property & Homemover Report: Q1 2019, the eighth edition in a quarterly series of reports featuring data and analysis for the whole of the UK property market.

December 16, 2020

Homemovers: a captive audience

Every year in the UK an average of four million people move home. It’s a selling opportunity that represents a huge £12 billion to retailers.

December 16, 2020

Redefining Profiling and Segmentation

Where somebody lives and their circumstances drives their behaviour. This is not a new thought but there is now a new way of segmenting your audience that is both insightful and applicable to your...

December 16, 2020

Understand the key customer life events that drive purchase

How to improve relevancy to attract the right consumers

A leading UK catalogue retailer seeking to improve the relevancy of their marketing communications to their existing customers appointed...

December 16, 2020

When is the best time to target consumers? [Infographic]

The more facts we know about our target consumers, beyond simply their age and gender, the better our communications are likely to be received. As the saying goes, target the right people, with...

December 16, 2020

Kick start a CRM programme with three simple steps