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TwentyCi Blog

Mind the Gap blog

Just launched! Mind the Gap: A free homemover revenue gap analysis

TwentyCi is excited to announce that we have recently launched our new Mind the Gap campaign: a free homemover revenue gap analysis for businesses to identify whether their marketing is maximising the potential that the massive uplift in homemovers is delivering.

Susan Corless

Recent Posts

February 03, 2021

Boosting bed sales: Delivering an ROI of £16:1 for a leading bed retailer

Research shows that people moving home are three times more likely to buy a new bed, while they also spend up to 50% more on homeware. So when one of the UK’s leading bed retailers challenged us...

January 26, 2021

The massive increase in homemovers - up 20% year on year

Despite what has been an incredibly difficult trading year for many sectors and categories, the volume of people moving home is actually up 20% year on year. TwentyCi’s unique data sets based on...

January 13, 2021

The value of 530,000 homemovers in Q1 2021

With Retail sales in 2020 at their worst level in 25 years there is a silver lining for those retailers who attract sales from homemovers. Data from November shows that mortgage approvals were at...

January 06, 2021

Getting your business through a third lockdown

We kick start 2021 with a fresh national lockdown, which isn’t as much of a shock to us as the first was. We are relieved to see that this third lockdown is quite different to the first in that...

December 16, 2020

The return of the catalogue?

We have seen non-essential retail stores closed for a significant proportion of 2020, and this has left retailers with a challenge on how they can promote their often-vast product ranges to their...

December 16, 2020

Planning for Q1 and the rush to complete

With less than five weeks until Christmas, marketing plans for this time of year have undoubtedly gone through several iterations as the impact of lockdown #2 & any possible extension are...

December 16, 2020

Staying close to your customers

It is more important than ever to stay close to your customers given the global pandemic and the challenge this is presenting brands in lost opportunities and lost sales. We all know that it is...

December 16, 2020

Can homemovers save Christmas for retailers?

As we absorb the details and plan for the new lockdown in England, we are naturally pleased to see that the property market remains open, unlike during our first lockdown. In other regions of the...

December 16, 2020

Top tips for success on Black Friday & Cyber Monday

Black Friday & Cyber Monday have now become significant trading days for retailers with a startling disparity between the winners and losers. In 2019 UK retailers saw a 0.9% decline in sales vs...