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Planning for the other side of lockdown 3.0

How should your marketing strategy unfold post lockdown & is there a “silver bullet” to drive immediate revenue?

Susan Corless

Recent Posts

March 01, 2021

Planning for the other side - Those who moved home during lockdown 3.0

For many of our clients, engaging with homemovers is a cornerstone of their marketing strategy given the high volume & value of transactions that a home move drives. With stores closed and the...

February 26, 2021

Planning for the other side of lockdown 3.0

The impact of Covid-19 has meant that for most marketers their usual marketing activities are not relevant to the current economic climate, or to the needs of their customers, and have rightly...

February 11, 2021

The coffee stop catch-up

If you are pressed for time, this week’s blog post has a roundup of statistics we think are interesting in the retail space.

February 03, 2021

Boosting bed sales: Delivering an ROI of £16:1 for a leading bed retailer

Research shows that people moving home are three times more likely to buy a new bed, while they also spend up to 50% more on homeware. So when one of the UK’s leading bed retailers challenged us...

January 26, 2021

The massive increase in homemovers - up 20% year on year

Despite what has been an incredibly difficult trading year for many sectors and categories, the volume of people moving home is actually up 20% year on year. TwentyCi’s unique data sets based on...

January 13, 2021

The value of 530,000 homemovers in Q1 2021

With Retail sales in 2020 at their worst level in 25 years there is a silver lining for those retailers who attract sales from homemovers. Data from November shows that mortgage approvals were at...

January 06, 2021

Getting your business through a third lockdown

We kick start 2021 with a fresh national lockdown, which isn’t as much of a shock to us as the first was. We are relieved to see that this third lockdown is quite different to the first in that...

December 16, 2020

The return of the catalogue?

We have seen non-essential retail stores closed for a significant proportion of 2020, and this has left retailers with a challenge on how they can promote their often-vast product ranges to their...

December 16, 2020

Planning for Q1 and the rush to complete

With less than five weeks until Christmas, marketing plans for this time of year have undoubtedly gone through several iterations as the impact of lockdown #2 & any possible extension are...